INFLUENCER COLLABORATION CAMPAIGN
Leveraging my project management expertise, I successfully ran an influencer collaboration campaign for BOSK, demonstrating a 360-degree approach to managing marketing initiatives. Utilizing my digital research skills, I scouted influencers who resonated with the brand’s values and target audience. I professionally handled all communications, ensuring clear and effective engagement with the influencers. Additionally, I managed contract negotiations and ensured agreements aligned with the marketing budget. To complete the campaign, I meticulously organized and coordinated PR send-outs to the selected influencers, delivering a seamless and impactful collaboration.
BOSK CONTENT CREATION
I have also utilised my digital creative skills and styling expertise to produce engaging UGC for BOSK. By combining my eye for detail with a strong understanding of the brand's aesthetic, I styled products in visually appealing setups that resonated with the target audience. I captured on-brand visuals and crafted compelling content to enhance BOSK’s digital presence, showcasing my ability to merge creativity with strategic marketing objectives.
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